Tag: branded content

  • Videographer vs Production Company: Which Do You Actually Need?

    •

    Neither one is better. They are two different shapes of risk, and the job in front of you decides which you want. How to tell them apart, what the price gap actually buys, and what to ask before you book.

  • Back Again: Same-Day Raw Footage for Willed in Melbourne

    •

    When a client books you once, you’ve done a good job. When they book you again — and the brief is “just like last time, but faster” — you’ve earned something harder to win: trust. That’s exactly where we are with Willed.com.au. We’re back on set for another Melbourne shoot,…

  • Behind the Scenes with True Leaf Clinic: Big Results on LinkedIn

    •

    William Whittleton When we posted our video for True Leaf Clinic, we didn’t expect it to become our most popular LinkedIn post yet. Here’s what happened — and what it means for brands thinking about video content. Their Network Showed Up The post outperformed every previous LinkedIn video we’d published,…

  • Behind the Scenes at YesFitness: Capturing Strength and Community

    •

    William Whittleton We are lucky to work with businesses that have genuine heart — and YesFitness in Melbourne is a perfect example. It is not just a gym. It is a tight-knit community filled with stories of resilience, motivation and real people backing each other up. So when we got…

  • Behind the Shoot: Manolo’s Tapas Bar, St. Kilda

    •

    William Whittleton At FanCast Productions, we’re lucky to work with some of Melbourne’s most vibrant businesses — and Manolo’s Tapas Bar in St. Kilda might just take the crown for one of the most flavour-packed shoots we’ve done this year. From the moment we stepped inside, we knew Manolo’s wasn’t…